{"id":164,"date":"2014-12-22T11:44:14","date_gmt":"2014-12-22T02:44:14","guid":{"rendered":"http:\/\/ad102allvr.smartrelease.jp\/wordpress03\/?page_id=164"},"modified":"2017-04-14T13:22:18","modified_gmt":"2017-04-14T04:22:18","slug":"mediarelations","status":"publish","type":"page","link":"https:\/\/www.tokyopr.co.jp\/en\/what-we-offer\/mediarelations","title":{"rendered":"Media Relations"},"content":{"rendered":"<div id=\"pl-164\"  class=\"panel-layout\" ><div id=\"pg-164-0\"  class=\"panel-grid panel-no-style\" ><div id=\"pgc-164-0-0\"  class=\"panel-grid-cell\" ><div id=\"panel-164-0-0-0\" class=\"so-panel widget widget_black-studio-tinymce widget_black_studio_tinymce panel-first-child\" data-index=\"0\" ><div class=\"panel-widget-style panel-widget-style-for-164-0-0-0\" ><div class=\"textwidget\"><p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-165 size-full\" src=\"https:\/\/www.tokyopr.co.jp\/en\/wp-content\/uploads\/2014\/12\/users7-e1419397864989.png\" alt=\"users7\" width=\"100\" height=\"100\" \/><\/p>\n<\/div><\/div><\/div><div id=\"panel-164-0-0-1\" class=\"so-panel widget widget_nav_menu panel-last-child\" data-index=\"1\" ><div class=\"cmenu2 panel-widget-style panel-widget-style-for-164-0-0-1\" ><div class=\"menu-%e3%82%b5%e3%83%bc%e3%83%93%e3%82%b9%e3%83%a1%e3%83%8b%e3%83%a5%e3%83%bc-container\"><ul id=\"menu-%e3%82%b5%e3%83%bc%e3%83%93%e3%82%b9%e3%83%a1%e3%83%8b%e3%83%a5%e3%83%bc\" class=\"menu\"><li id=\"menu-item-377\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-377\"><a href=\"https:\/\/www.tokyopr.co.jp\/en\/what-we-offer\/mediarelations\">Media Relations<\/a><\/li>\n<li id=\"menu-item-374\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-374\"><a href=\"https:\/\/www.tokyopr.co.jp\/en\/what-we-offer\/pressreleases\">Press Releases<\/a><\/li>\n<li id=\"menu-item-373\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-373\"><a href=\"https:\/\/www.tokyopr.co.jp\/en\/what-we-offer\/pressevents\">Press Events<\/a><\/li>\n<li id=\"menu-item-376\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-376\"><a href=\"https:\/\/www.tokyopr.co.jp\/en\/what-we-offer\/mediatraining\">Media Training<\/a><\/li>\n<li id=\"menu-item-565\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-565\"><a href=\"https:\/\/www.tokyopr.co.jp\/en\/what-we-offer\/overseasnetwork\">Global Network<\/a><\/li>\n<li id=\"menu-item-379\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-379\"><a href=\"https:\/\/www.tokyopr.co.jp\/en\/what-we-offer\/translation\">Translation<\/a><\/li>\n<li id=\"menu-item-375\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-375\"><a href=\"https:\/\/www.tokyopr.co.jp\/en\/what-we-offer\/productions\">Productions<\/a><\/li>\n<li id=\"menu-item-378\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-378\"><a href=\"https:\/\/www.tokyopr.co.jp\/en\/what-we-offer\/tradeshows\">Trade Shows<\/a><\/li>\n<li id=\"menu-item-563\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-563\"><a href=\"https:\/\/www.tokyopr.co.jp\/en\/what-we-offer\/contentdevelopment\">Content Development<\/a><\/li>\n<li id=\"menu-item-372\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-372\"><a href=\"https:\/\/www.tokyopr.co.jp\/en\/what-we-offer\/website\">Website<\/a><\/li>\n<li id=\"menu-item-564\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-564\"><a href=\"https:\/\/www.tokyopr.co.jp\/en\/what-we-offer\/jointprojects\">Joint Projects<\/a><\/li>\n<\/ul><\/div><\/div><\/div><\/div><div id=\"pgc-164-0-1\"  class=\"panel-grid-cell\" ><div id=\"panel-164-0-1-0\" class=\"so-panel widget widget_sow-editor panel-first-child panel-last-child\" data-index=\"2\" ><div\n\t\t\t\n\t\t\tclass=\"so-widget-sow-editor so-widget-sow-editor-base\"\n\t\t\t\n\t\t><h3 class=\"widget-title\">Maintaining a solid and vibrant relationship with the media<\/h3>\n<div class=\"siteorigin-widget-tinymce textwidget\">\n\t<h2><strong>Establishing good relationships with media<\/strong><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-medium wp-image-1088\" src=\"https:\/\/www.tokyopr.co.jp\/en\/wp-content\/uploads\/2014\/12\/pic_pertner_640x424-300x199.png\" alt=\"pic_pertner_640x424\" width=\"300\" height=\"199\" srcset=\"https:\/\/www.tokyopr.co.jp\/en\/wp-content\/uploads\/2014\/12\/pic_pertner_640x424-300x199.png 300w, https:\/\/www.tokyopr.co.jp\/en\/wp-content\/uploads\/2014\/12\/pic_pertner_640x424-150x99.png 150w, https:\/\/www.tokyopr.co.jp\/en\/wp-content\/uploads\/2014\/12\/pic_pertner_640x424.png 640w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/>Tokyo PR serves as a critical resource for clients to inform, educate and motivate the media to convey their messages on a timely basis, and to achieve positive editorial \"third party\" endorsement in influential media on a continuing basis.<\/p>\n<p>The strength of Tokyo PR's media relationship and professional knowledge have provided its clients with result-oriented media relations, from organizing general press conferences to arranging exclusive interviews.<\/p>\n<p>Through our extensive experience and expertise in B2B, we continue to build and maintain a very close relationship with the business-related media on a daily basis for all our clients.<\/p>\n<p>\u00a0<\/p>\n<h2><strong>Relationships with Japanese Media<\/strong><\/h2>\n<p>Foreign companies can present its global presence and leadership in each markets, along with strategies and operations in Japan. Corporate strategies are the backgrounder to each product strategies. Presentation of both strategies will give better understanding to the media.<\/p>\n<h3>Communicating Face to Face<\/h3>\n<ul style=\"list-style-type: circle;\">\n<li><span style=\"color: #333333;\"><span style=\"color: #333333;\">Delivering message Face to Face builds strong impression and familiarity to the media, which leads to more firm media relationships.<\/span><\/span>\n<p>\u00a0<\/p>\n<\/li>\n<li><span style=\"color: #333333;\">Most of the relative media locates in Tokyo, and direct interaction such as press conferences and interviews are very common in Tokyo compared to other cities.<\/span><\/li>\n<\/ul>\n<h3>Delivering messages by VIP<\/h3>\n<ul style=\"list-style-type: circle;\">\n<li><span style=\"color: #333333;\"><span style=\"color: #333333;\">Media highly accredits the companies which Top Management (Chief Officers, \/VIPs\uff09meet and talk. Hence Top Management appearance is very important for long-run PR activities.<\/span><\/span>\n<p>\u00a0<\/p>\n<\/li>\n<li><span style=\"color: #333333;\">Press Conference during their visits to Japan is the best format, to save time for VIPs as well as to give opportunities to meet many journalists at once.<\/span><\/li>\n<\/ul>\n<h3>Focusing on Japan Market<\/h3>\n<ul style=\"list-style-type: circle;\">\n<li><span style=\"color: #333333;\"><span style=\"color: #333333;\">Japanese media\u2019s interests lies in influences to the Japanese market and seeks words on the company\u2019s strategies and focuses in Japan.<\/span><\/span>\n<p>\u00a0<\/p>\n<\/li>\n<li><span style=\"color: #333333;\">Foreign corporation VIP\u2019s Japan visit and press conference for Japan can show its commitment to Japan as an important market.<\/span><\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-1461 size-full\" src=\"https:\/\/www.tokyopr.co.jp\/en\/wp-content\/uploads\/2014\/12\/mediarelations_en.png\" alt=\"mediarelations_en\" width=\"1072\" height=\"418\" srcset=\"https:\/\/www.tokyopr.co.jp\/en\/wp-content\/uploads\/2014\/12\/mediarelations_en.png 1072w, https:\/\/www.tokyopr.co.jp\/en\/wp-content\/uploads\/2014\/12\/mediarelations_en-150x58.png 150w, https:\/\/www.tokyopr.co.jp\/en\/wp-content\/uploads\/2014\/12\/mediarelations_en-300x117.png 300w, https:\/\/www.tokyopr.co.jp\/en\/wp-content\/uploads\/2014\/12\/mediarelations_en-768x299.png 768w, https:\/\/www.tokyopr.co.jp\/en\/wp-content\/uploads\/2014\/12\/mediarelations_en-1024x399.png 1024w\" sizes=\"auto, (max-width: 1072px) 100vw, 1072px\" \/><\/p>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Maintaining a solid and vibrant relationship with the media<\/p>\n","protected":false},"author":1,"featured_media":165,"parent":130,"menu_order":2,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-164","page","type-page","status-publish","has-post-thumbnail","hentry"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.tokyopr.co.jp\/en\/wp-json\/wp\/v2\/pages\/164","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.tokyopr.co.jp\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.tokyopr.co.jp\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.tokyopr.co.jp\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.tokyopr.co.jp\/en\/wp-json\/wp\/v2\/comments?post=164"}],"version-history":[{"count":0,"href":"https:\/\/www.tokyopr.co.jp\/en\/wp-json\/wp\/v2\/pages\/164\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/www.tokyopr.co.jp\/en\/wp-json\/wp\/v2\/pages\/130"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.tokyopr.co.jp\/en\/wp-json\/wp\/v2\/media\/165"}],"wp:attachment":[{"href":"https:\/\/www.tokyopr.co.jp\/en\/wp-json\/wp\/v2\/media?parent=164"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}